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For a university project we were asked to design a poster for an upcoming event of our choice – my eyes fell immediately on the International Literature Festival Berlin 2021. The idea behind the poster was to limit myself as much as possible, so I designed using only the shape of the Logo, their corporate color and a few lines of text for the necessary information.

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Using the ILB logo as an exclusive construction element and breaking the monochromatic background with the bright corporate red is what brings the poster to life for me. After finishing and printing the poster I was curious about how versatile the design was, so I came up with a variety of mockups to find out if it could work as its own little Corporate or more over Event Identity for the festival in 2021.